Ad Age offers a thing called PayPoints. This is a method of paying for content on the internet. At the bottom of the linked page they say thi, "AdAge PayPoints are a convenient way to purchase premium articles and data offered on the website. Rather than commit to a lengthy subscription or use your credit card every time you need to read a premium article or report, PayPoints allows you to purchase packages of universal, non-expiring AdAge currency exchangeable for ALL types of premium site content. You have the freedom to choose a package which is right for you now, or purchase at a later date."